Supritha Shankar Rao

Hello! I'm Supritha

Hey there, fellow adventurers of the marketing world! 🎯

It’s funny how life works sometimes, isn’t it? I started my journey thinking I was heading straight into the tech lane, but life threw me a curveball—and I stumbled into product marketing completely by chance.

What started as a detour quickly became my passion, and now I can’t imagine doing anything else! 🌟

From crafting compelling blogs to leading product launches, I’ve embraced the art of storytelling and strategy. Whether it’s building go-to-market plans, creating sales enablement materials, or aligning teams to bring products to life, I’ve discovered the magic in connecting ideas to people. It’s like finding that perfect key to unlock a product’s full potential, and I’m here for it!

Dive into my world to explore the launches I’ve led, the strategies I’ve built, and the stories I’ve crafted. And don’t miss the engaging videos showcasing my work—they’re filled with energy, insights, and a dash of fun! 🚀✨

Join the passion ride! Watch my recent Product Management internship project presentation to Dartmouth College's board members!"🚀

Supritha Shankar Rao

MEM student at Dartmouth

Phone:

(603) 729-6150

Email:

supritharao1@gmail.com

Address:

Lebanon, NH 03766

Date of Birth:

June 30th, 1998

EXPERIENCE

Jan 2024 - Present

Senior Product Marketing Specilaist

DEALROOM

Imagine juggling a whirlwind of creativity, strategy, and a touch of flair—that’s a day in my life as a product marketer! From spearheading the company’s first AI feature launch (complete with an NYC billboard, because why not?) to hosting engaging “All Demo, No Pitch” webinars that keep audiences hooked, I thrive on bringing products to life in ways that captivate and convert. Whether it’s crafting messaging manifestos, creating interactive product demos that get 15,000+ clicks, or planning in-person events where I double as the MC, I’m all about turning ideas into impact. I’ve led fun, quirky video ads for feature launches, collaborated with customers to craft stories that drive a 20% boost in engagement, and even mastered the art of delivering actionable one-pagers that the sales team loves. Product marketing wasn’t my original plan, but now I’m fully immersed in the magic of connecting products with people—and I wouldn’t have it any other way! 🚀

Jul 2023 - Sep 2023

Product Manager - Intern

TREATSPACE Inc.

During a dynamic 10-week summer stint at Treatspace, a healthcare gem in Pittsburgh, I thrived as a Product Management Intern. My quest? To embark on a mission to create an integrated messaging feature, uniting patients, healthcare providers, and service stakeholders. Armed with wireframes and mockups, I've set the stage for transformative enhancements in healthcare communication at Treatspace. 🚀

Apr 2021- May 2022

Product Manager - Intern

IMPAVID TECHNOLOGIES

Embarked on an exciting project to rank students across 200+ colleges, creating captivating use cases and streamlined business flowcharts. This magical endeavor slashed teacher workload by 30% and saved 15 hours weekly, while optimizing seat allotments by an impressive 20% ✨

Apr 2021- May 2022

Associate Systems Engineer (Salesforce Developer)

IBM

Contributed to Vodafone and Hong Kong Telecommunications projects, leveraging Salesforce and Vlocity to engineer 33 products, forming a robust digital service platform for Configure, Price, Quote (CPQ) processes. Crafted a detailed product roadmap, delineated user stories for 15+ features, and fostered seamless cross-functional collaboration, propelling the project forward. 🛠️🚀

Feb 2020 - May 2020

Associate Systems Engineer - Intern

INFOSYS

Initiated and spearheaded a 6-member team in crafting a dynamic travel site, leveraging Spring Boot and React technologies. Prioritized product roadmap and drove successful feature implementation while resolving critical bugs, ensuring a seamless user experience. 🌍💡

July 2018 - Jan 2019

Software Designer - Intern

MINDWEAVERS (Start-up)

In the project's startup phase, collaborated closely with a team of 6 UX designers and engineers to craft a compelling website, kickstarting company operations. Showcased the final website with a user-friendly interface to the CEO, leaving a lasting impression. Key contributions also included designing an intuitive landing page and optimizing the login tool for an automobile app, resulting in a remarkable 30% increase in user onboarding. 🚀💫

EDUCATION

Sep 2022 - Nov 2023

Masters of Engineering Management

DARTMOUTH COLLEGE

A collaborative program taught at the prestigious IVY league faculty from the Thayer School of Engineering & the Tuck School of Business

COURSES: Human Computer Interaction, Machine Learning, Brand Strategy, Product Design & Development, Tech Assessment, Marketing, Data Analytics, Customer Analytics

Aug 2016 - Aug 2020

VISVESVARAYA TECHNOLOGICAL UNIVERSITY

Bachelors of Computer Science & Engineering

GPA: 9.08/10 (Equivalent to 3.8/4)

Awarded the “Best Performer-2020” for standing 1st among 153 students in the department
Received “State Rank” for standing 10th among 14,081 students across 216 colleges in the state of Karnataka

COURSES: DBMS, Design & Analysis of Algorithms, Advanced JAVA, Machine Learning, Operations, Computer-aided design, Python